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Campendium
"This"
After developing Campendium’s brand identity system, we set out to capture what it truly means to find the perfect spot. As Creative Director, I led the team in crafting a campaign that embodies the feeling of “This”—that soul-sparking exclamation when everything falls into place.
We traveled to Joshua Tree to bring this vision to life, capturing moments that reflect the magic of the right location—the crisp air, stunning views, lingering sunsets, shared meals, and even reliable Wi-Fi when you need it.
The campaign celebrates the connection between people, places, and moments, showing how Campendium helps travelers find not just any campsite, but the right one.
Tags
#Branding #SocialMedia #Photoshoot #JoshuaTree #Campendium #BigIdeas
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